Some serious thought can go into Facebook’s new timeline cover photo image when it comes to using social media for marketing.
Here are some general rules about using your cover image on your business page:
What CAN’T you do on your cover image:
Price or purchase information, such as “40% off” or “Download it at our website”
Contact information, such as web address, email, mailing address or other information intended for your Page’s About section
References to user interface elements, such as Like or Share, or any other Facebook site features
Calls to action, such as “Get it now” or “Tell your friends”
What CAN you do on your cover image?
Use an image that reflects your page
Change the image regularly – this keeps many of your viewers engaged
Create a unique cover image by incorporating the profile picture, like this one:
If you need help creating a cover image there are a bunch of resources online that can help you with your design or even give you some inspiration for your business, check these out: